Job description

Join one of South Africa’s largest instore marketing agencies as their retail strategy manager/consumer insights strategy manager based in Durban.

You will oversee the clients retail initiatives to support the growth and development within the division.

Responsibilities

• Plan and develop a shopper marketing strategy based on shopper insights
• Tailor campaigns according to consumer insights
• Oversee 360 multi-channel shopper marketing campaigns
• Manage various campaign projects
• Deliver activation plans relating to the shopper journey
• Manage brand budget
• Keep up to date and on trend with developments and technologies within the industry

Requirements

• Relevant degree or diploma in a marketing related field
• Five to ten years’ experience in marketing
• Leadership experience within a creative or agency environment
• Considerable knowledge of the retail market

Requirements

• Adaptive insights
• Campaign management
• Market research
• Strategy

Posted on 20 Oct 07:56